What does your Business Website Need?
Hey Business Owner! First things first, congratulations for taking charge of your time, your money and your life by starting a business. I am sure you have already jumped some major hurdles, and found the courage to tough it out. So, cheers to you.
Starting a website is a natural extension of any business in 2021, and it’s likely that the major players already have one. At this point you know you need one too, but what does that mean for your company? How will that website function within your business? The answer to this question will greatly depend on your unique target audience and industry, as well as your ongoing business goals. For example, you might want to increase your site’s visibility in search engines, boost sales, encourage engagement, or amplify newsletter signups.
One goal of our web design questionnaire is to help you get to the heart of your client’s pain points, so we can design an effective solution for them using key web design principles. Some answers to this question can include:
Call To Action (CTA) buttons…. a prompt on a website that tells the user to take some specified action. ... In digital marketing this can take the form of the text on a button (a CTA button) or a web link and in email campaigns CTAs are often links to a webpage where the user can take further action.
Live chat... an icon placed somewhere on your website that allows customers to communicate with the customer support in real-time. It enables your agents to quickly and effectively resolve customer inquiries.
Social media integration
Responsiveness or cross-browser compatibility
Sometimes, the answers to this question may be obvious. For example, if you own an ecommerce store, you might need product pages with clear descriptions, a smooth checkout process, payment integrations, banners highlighting deals and discounts, and so on.
Depending on your business, the answer might be as simple as a contact form that includes a place for users to fill in phone numbers and other details. These can give their target audience the impression that they’re readily available.
The goal is not to have the flashiest website with a ton of functions, but to get to the heart of what you need most and what clients want to see when they visit your site.
When you work with Brianca Jay Designs and Multimedia our design experts offer you an onboarding form to simplify this process and offer you the design principles necessary for your company to be a success.